一般來說，我們收到的官方告知郵件的格式是以下的格式

Hello,

We received a report from a rights owner that the items at the end of this email infringe their utility patent rights. (投訴原因：發(fā)明專利侵權)
If you want to resolve this dispute, contact the rights owner:
-- xxxx? xxxx, xxxxxxxxx@xxxxxxxxx.com (郵箱后綴有時候可以看出投訴方的公司簡稱)
-- Patent number: US xxxxxxxxxxxx
Please work directly with the rights owner to resolve this matter. （官方意見：聯(lián)系投訴方解決問題）
ASIN: xxxxxxxxxxxx（ASIN碼） - xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx(侵權Listing的標題)
Complaint ID: xxxxxxx

Sincerely,
Amazon.com

收到郵件后不需慌亂
?認真仔細看好郵件中提到的每一個關鍵：
1. ASIN號? ? 2.投訴原因? ? 3.投訴方郵箱? ? 4. 官方意見

大多數(shù)情況下， 官方給的意見都是 Please work directly with the rights owner to resolve this matter， 讓我們自行聯(lián)系投訴方解決這件投訴案件。
不要遇到侵權以后就特別慌張，想著提交假資料 p圖去過那樣肯有可能一封拒死，有很多賣家同行會故意惡意投訴你，所以你要先確定好自己是否真的侵權了
如果投訴郵件中，有寫是因為什么侵權，比如說你是商標侵權，寫的商標名字是***?對方商標注冊號是XXXX，? 則可以直接進入商標局官網(wǎng)進行查詢核對是否真實存在此商標， 對方注冊商標類別是否符合被投訴的產品類別，? 如對方用一個25類（服裝類）商標投訴你賣的電子產品， 那是不成立的， 商標是有分類保護的。如對方用中國商標投訴你在亞馬遜美國站的銷售，那也是不成立的，商標是地域性保護的。
若投訴郵件中并無提及侵權具體原因，那么也可以先自行初步做一個判斷， 自己是否真實侵權。首先，listing描述中是否含有其他人的商標？圖片上的產品的商標和文字是否含有他人的商標？其次，若產品圖為網(wǎng)上下載，該圖片是否侵犯版權？此外，該產品是否擁有發(fā)明和外觀專利保護？

商標、專利、版權都可以點擊《中美歐商標專利版權查詢流程大詳解》進行學習查詢。
那如何處理回復郵件呢？
若投訴郵件中并無提及侵權具體原因，? 那么， 首先你要做的事便是按照Amazon官方要求-先聯(lián)系投訴方，并抄送Amazon官方，? 要求對方告知侵權原由， 并進行友好協(xié)商。

聯(lián)系郵件模板如下：


Dear Sirs,
I am XXXX, Amazon seller of the ASIN: XXXXXXXXXX. We are informed that this product infringes your intellectual property right.
First of all, I apologize for that if we did. When we received the infringement notice, we immediately check the listing. As you can see, we have our owner brand, thus, we are not sure what kind of intellectual right we infringed, we hope you can tell us. And we sincerely hope to solve this in an amicable way. If we did infringed your property right, we promise not to do that again.
We are waiting for your soon reply.

Sincerely,
XXXXXX (署名)
On behalf of XXXX(店鋪名)


如果侵權通知的郵件中明確指出是版權或外觀專利、發(fā)明專利侵權時，可以通過聯(lián)系人的郵箱后綴找到投訴方的公司信息，然后再去查詢該公司名下的版權和專利情況。然后再開始寫郵件給投訴方。

聯(lián)系郵件模板如下：


Dear Sirs,
I am XXXX, Amazon seller of the ASIN: XXXXXXXXXX. We are informed that this product infringes your design patent (copyright/ invention patent).
First of all, I apologize if we infringed your right . When we received the infringement notice, we immediately remove the listing and we will not sell the product of your design. And we sincerely hope to solve this in an amicable way. Now our store have been blocked by Amazon because we infringes your design patent. We hope you can understand that we do not know this product has a design patent. If we know, we would not do that. And now Amazon will not unblock our store until you remove the complain. We are a seller of good faith, and we hope you can remove your complaint later. We promise we carefully check all our products before selling, and won’t make the same mistake again.
We are waiting for your soon reply.

Sincerely,
XXXXXX (署名)
On behalf of XXXX(店鋪名)
聯(lián)系后， 對方若不予以回應， 那就多聯(lián)系幾次， 每天聯(lián)系一次，? 并保留聯(lián)系郵件證據(jù)， 表明我們是積極主動并十分誠懇地處理此案件的態(tài)度。

如果多次聯(lián)系后仍然無果， 那么便可以帶著已多次聯(lián)系投訴方無果的郵件證據(jù)，? 再次向Amazon發(fā)送郵件，表明我們根據(jù)分析，并無侵權行為， 并且在多次聯(lián)系投訴方后，對方不予以回應， 我們是十分尊重知識產權的， 我們有自己的商標與專利， 我們的商標號是：XXXX，我們的專利號是：XXXX， 如果我們侵權了，我們會十分主動積極地去處理， 但是若我們并無侵權，我們也不接受不合理的處罰。

聯(lián)系郵件模板如下：


Dear Amazon seller support team,
We got a infringement notice on xxxxxx(日期), the ASIN: xxxxxxxxx, and we have contacted the holder immediately, but several days passed, we have sent e-mails to the complainant for many times, but no reply from them.
For the ASIN: xxxxxxxx, we sold under our own brand: XXXX (REG. NO. XXXXXXX), besides, we are sure that the pictures of the listing are ours. If the complainant has a design or invention patent, we hope you can tell us the detail information about that. We fully respect all the property intellectual rights, but now no one is sure that we have infringed the complainant’s IP right and our listing was removed and the store was blocked because of such a unreasonable complain. It is so unfair for us. Here we sincerely hope Amazon can contact the complainant and require them to reply our e-mail, or let them provide their intellectual property right information. And if the complainant did not offer any active intellectual property right proof, we hope Amazon can unblock our store.
Look forward to your reply soon.?
Sincerely,
XXX (署名)
On behalf of XXXX(店鋪名)


Part 4.? 確認侵權原由并進行申訴

在確認侵權原由后，且判斷我們是真實存在侵權行為，那么我們要開始重新審視自己所有的Listing是否還存在類似侵權可能性， 把存在侵權可能性的Listing都進行下架處理后，再寫郵件給亞馬遜進行申訴，申訴態(tài)度需要誠懇，表明自己是個菜鳥，并且下不為例，不會再犯以及后續(xù)的改善方案等等。

申訴郵件模板如下：
Dear Amazon,
Thank you very much for giving me a chance to appeal the removal of our Amazon selling privileges .Please see our following information.
Our selling privileges has been removed by Amazon on XXXXX(日期), for some of our listings violated related Amazon policies,especially infringed intellectual property rights.
First we apologize for our wrong behaviour. We will carefully read related Amazon policies before we build new listings, and we will not sell any products that infringe other intellectual property right.
We are new seller on Amazon, but we hope we can have chance to provide selling service on Amazon, we will do our best to be a good faith seller.
We hope Amazon can give me a chance again. If there’s any other information you need, please feel free to contact us.
Look forward to your reply soon.
Sincerely,
XXX (署名)
On behalf of XXXX(店鋪名)


若并不存在侵權行為， 那么我們便要據(jù)理力爭了， 通過分析對方的投訴郵件，投訴原因， 分析我們并不侵權的證據(jù)，并提交給Amazon官方，態(tài)度可以強硬一點，但是不要過多的專業(yè)術語，Amazon畢竟不是專業(yè)的知識產權審判機構，過多的專業(yè)術語會讓Amazon無法理解， 并且讓你繼續(xù)和投訴方聯(lián)系。

申訴郵件模板如下：


Dear Amazon seller support team,
We got a infringement notice on xxxxxx(日期), the ASIN: xxxxxxxxx, and we have contacted the holder immediately, but several days passed, we have sent e-mails to the complainant for many times, but no reply from them. Seen the attachments, proof of our contacting records with the complainant.
For the ASIN: xxxxxxxx, we sold under our own brand: XXXX (REG. NO. XXXXXXX). Besides, we are sure that the pictures of the listing are ours. Furthermore, we have design patent as well, its design patent number is xxxxxxx. And we attach our trademark and design patent certificates.
We trust ourselves did not infringe any one’s IP right, and the complain is unreasonable, we hope Amazon can recover our Amazon selling privileges immediately.
If there’s any other information you need, please feel free to contact us.
Look forward to your reply soon.
Sincerely,
XXX (署名)
On behalf of XXXX(店鋪名)


收到投訴并不可怕， 積極處理才是正道。? 希望我們的一些建議與意見能給到你新的靈感與好的借鑒！
?
?
?