社區(qū) 發(fā)現(xiàn) Amazon 操縱評價警告，導致鏈接被下架，全額出單1...
操縱評價警告，導致鏈接被下架，全額出單18單（含S單5單），客戶cancel16單（含S單被cancel）。目前還剩下好多庫存，這個賬號又是新賬號，如何申訴？
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1月底上架了2個新品，產(chǎn)品A貨值高些，心急推廣就想著做S單不索要評價那種，然后用了評價多總共刷了7單，其中2單被cancel，實際S單5單。
自己站內(nèi)促銷42單，全額出單18單（含S單5單），客戶cancel16單（含S單被cancel）。目前一個評價也沒有，只是按了站內(nèi)的request a review，針對這個產(chǎn)品具體按了多少個訂單不記得了?，但最多一天10個訂單（含其他產(chǎn)品），而且不是連著幾天來的。目前還剩下好多庫存，這個賬號又是新賬號，之前還因為設置錯促銷0元購了而收到亞馬遜的警告（沒申訴成功），所以除了擔心庫存還擔心再次失敗對賬號有影響。
請各位朋友幫忙分析下！
1. 這個有沒有可能是因為在評價多上刷了單，而S單賬號出現(xiàn)問題而牽連的？（畢竟現(xiàn)在一個review或者評分都沒有，刷那5單也是十多天前的刷的），而產(chǎn)品B一起上架的，站內(nèi)促銷203單，全額出單19單，客戶cancel11單，沒做評價多也一樣操作request a review，沒有被block。
2.有沒有可能因為產(chǎn)品本身單少，而request a review比例大了，導致被下架？
3.這種情況下，申訴的時候 需要把自己S單（評價多）的事情上報嗎？
4.能否提供些申訴模板和申訴側重的建議？
下面是警告信原文：
Hello,?
We believe you may have offered some compensation for customers to write reviews on your products. As a result we have removed certain listings, which you can find on your Account Health page in Seller Central.
Why did I receive this message?
Offering any sort of compensation for customers to write reviews is against our Customer Reviews policy. This violation has a negative impact on your account health; and, if left unaddressed, it may lead to account deactivation. Sellers are not allowed to manipulate customer reviews or ratings. Amazon policy prohibits activities such as:
-- Offering a third-party a financial reward, discount, free products, or other compensation in exchange for a review on their product or their competitor's product. This includes using services that sell customer reviews, websites, or social media groups.
-- Offering to provide a refund or reimbursement after the buyer writes a review, which includes reimbursement via a non-Amazon payment method. This could be done via buyer-seller messaging on Amazon or directly contacting customers or using third-party services, websites, or social media groups.
-- Using a third-party service that offers free or discounted products tied to a review. For example, a review club that requires customers to register their Amazon public profile so that sellers can monitor their reviews.
Amazon strives to maintain customer trust and provide the best possible shopping experience. We investigate and take actions when we detect any attempts to manipulate customer reviews. You can learn more about our "Customer product reviews policy" in Seller Central:
https://sellercentral.amazon.c ... 5TURN
How do I address this issue?
Submit a plan of action that explains how you violated our policy and the actions you will take to remedy the situation. To be accepted, the plan of action must include all of the following information:
-- A detailed description of all methods you used to post or obtain customer reviews that are prohibited by the Amazon Customer Reviews policy.
-- Contact information such as name, email address, and website, of any third parties you engaged to obtain prohibited reviews or manipulate reviews.
-- Identifying information for any customer accounts you or a third party used to post prohibited reviews.
-- A list of any prohibited reviews you obtained. Please provide inactive and? active review IDs or review links of those reviews. Review ID example: RVBTR9XXXXMM. Review link example:?
https://www.amazon.com/gp/cust ... XXMM.
-- Documentation such as emails or receipts from any such third party confirming that you used their service.
-- A detailed plan that explains how you will prevent customer reviews manipulation in the future.
Once you have gathered the information requested above, visit your Account Health page and follow the guidance in the "Next Steps" column next to the policy warning to submit your plan of action:
https://sellercentral.amazon.c ... nings
What happens if I do not submit a valid plan of action?
If you do not submit a valid POA, your listing will continue to be deactivated and this infraction will continue to impact your Account Health Rating for 180 days following the date on which it was posted to your account.
Have you received the policy warning in error?
If you believe there has been an error, please submit an explanation by following the guidance in the "Next Steps" column next to the policy warning on your Account Health page. Your explanation should include evidence that demonstrates your account did not violate our Customer Reviews policy.
?
自己站內(nèi)促銷42單，全額出單18單（含S單5單），客戶cancel16單（含S單被cancel）。目前一個評價也沒有，只是按了站內(nèi)的request a review，針對這個產(chǎn)品具體按了多少個訂單不記得了?，但最多一天10個訂單（含其他產(chǎn)品），而且不是連著幾天來的。目前還剩下好多庫存，這個賬號又是新賬號，之前還因為設置錯促銷0元購了而收到亞馬遜的警告（沒申訴成功），所以除了擔心庫存還擔心再次失敗對賬號有影響。
請各位朋友幫忙分析下！
1. 這個有沒有可能是因為在評價多上刷了單，而S單賬號出現(xiàn)問題而牽連的？（畢竟現(xiàn)在一個review或者評分都沒有，刷那5單也是十多天前的刷的），而產(chǎn)品B一起上架的，站內(nèi)促銷203單，全額出單19單，客戶cancel11單，沒做評價多也一樣操作request a review，沒有被block。
2.有沒有可能因為產(chǎn)品本身單少，而request a review比例大了，導致被下架？
3.這種情況下，申訴的時候 需要把自己S單（評價多）的事情上報嗎？
4.能否提供些申訴模板和申訴側重的建議？
下面是警告信原文：
Hello,?
We believe you may have offered some compensation for customers to write reviews on your products. As a result we have removed certain listings, which you can find on your Account Health page in Seller Central.
Why did I receive this message?
Offering any sort of compensation for customers to write reviews is against our Customer Reviews policy. This violation has a negative impact on your account health; and, if left unaddressed, it may lead to account deactivation. Sellers are not allowed to manipulate customer reviews or ratings. Amazon policy prohibits activities such as:
-- Offering a third-party a financial reward, discount, free products, or other compensation in exchange for a review on their product or their competitor's product. This includes using services that sell customer reviews, websites, or social media groups.
-- Offering to provide a refund or reimbursement after the buyer writes a review, which includes reimbursement via a non-Amazon payment method. This could be done via buyer-seller messaging on Amazon or directly contacting customers or using third-party services, websites, or social media groups.
-- Using a third-party service that offers free or discounted products tied to a review. For example, a review club that requires customers to register their Amazon public profile so that sellers can monitor their reviews.
Amazon strives to maintain customer trust and provide the best possible shopping experience. We investigate and take actions when we detect any attempts to manipulate customer reviews. You can learn more about our "Customer product reviews policy" in Seller Central:
https://sellercentral.amazon.c ... 5TURN
How do I address this issue?
Submit a plan of action that explains how you violated our policy and the actions you will take to remedy the situation. To be accepted, the plan of action must include all of the following information:
-- A detailed description of all methods you used to post or obtain customer reviews that are prohibited by the Amazon Customer Reviews policy.
-- Contact information such as name, email address, and website, of any third parties you engaged to obtain prohibited reviews or manipulate reviews.
-- Identifying information for any customer accounts you or a third party used to post prohibited reviews.
-- A list of any prohibited reviews you obtained. Please provide inactive and? active review IDs or review links of those reviews. Review ID example: RVBTR9XXXXMM. Review link example:?
https://www.amazon.com/gp/cust ... XXMM.
-- Documentation such as emails or receipts from any such third party confirming that you used their service.
-- A detailed plan that explains how you will prevent customer reviews manipulation in the future.
Once you have gathered the information requested above, visit your Account Health page and follow the guidance in the "Next Steps" column next to the policy warning to submit your plan of action:
https://sellercentral.amazon.c ... nings
What happens if I do not submit a valid plan of action?
If you do not submit a valid POA, your listing will continue to be deactivated and this infraction will continue to impact your Account Health Rating for 180 days following the date on which it was posted to your account.
Have you received the policy warning in error?
If you believe there has been an error, please submit an explanation by following the guidance in the "Next Steps" column next to the policy warning on your Account Health page. Your explanation should include evidence that demonstrates your account did not violate our Customer Reviews policy.
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17 個回復
service - 虛心學習
贊同來自: derekabin 、 逍遙子o 、 ihanhan 、 Shareful 、 蠟筆小仙 、 木木木頭腦袋 、 小攤酸菜 更多 ?
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1. 這個有沒有可能是因為在評價多上刷了單，而S單賬號出現(xiàn)問題而牽連的？（畢竟現(xiàn)在一個review或者評分都沒有，刷那5單也是十多天前的刷的），而產(chǎn)品B一起上架的，站內(nèi)促銷203單，全額出單19單，客戶cancel11單，沒做評價多也一樣操作request a review，沒有被block。
?
是AS單的原因，request a review是官方指定的索評方式，不管你點多少個，都不會有任何影響的，這個警告是因為在評論多S單的行為導致的，關于B站內(nèi)促銷的問題，你說的這些完全合規(guī)，何況即使不合規(guī)，收到的警告郵件也會是操縱排名的警告，不會是這種S單的警告，所以完全可以判斷是評論多上的賣家號被系統(tǒng)檢測出來的，這個與上revie或者和rating無關，買家號不行的話，都是會被檢測出來的
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2.有沒有可能因為產(chǎn)品本身單少，而request a review比例大了，導致被下架？
不是
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3.這種情況下，申訴的時候 需要把自己S單（評價多）的事情上報嗎？
看一下點進去賬戶狀況是打勾的還是有三個框提交POA的，如果是三個框，那就是要的，交代清楚就行，充值交易記錄，在評論多發(fā)布的S單信息截圖，各種聊天記錄
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4.能否提供些申訴模板和申訴側重的建議？
-- A detailed description of all methods you used to post or obtain customer reviews that are prohibited by the Amazon Customer Reviews policy.
招認出所有測評的方法和來源，找了評論多提供了免費樣品和額外傭金去換取好評。并且附上文字版的郵件溝通內(nèi)容，后面提交申訴的時候是可以添加附件的，把溝通的截圖也附上去?？傊褪歉嬖V亞馬遜確實有操縱review，具體是怎么操縱的不要隱瞞，全都招認。如果有這種情況，買家因為產(chǎn)品質量問題來找，然后引導顧客去留好評了，而且還提供給顧客其他的免費產(chǎn)品換取好評，這種情況也是需要交代，最后再加一點我們因為是新入駐亞馬遜不懂規(guī)則，現(xiàn)在知道這種做法的違規(guī)的，以后不會再引導顧客留評了。
-- Contact information such as name, email address, and website, of any third parties you engaged to obtain prohibited reviews or manipulate reviews.
以下是我們在收到您的電子郵件后緊急收集的第三方的詳細信息。我們承認自己的錯誤，并樂于提供一切合作。我們使用評論多進行溝通。我們將聊天截圖和付款截圖放在附件中。請在方便的時候查看。
第三方信息：
WeChat Number:
WeChat name：
Phone Number:
Email address:
Company Name:
Address:
-- Identifying information for any customer accounts you or a third party used to post prohibited reviews.
提交測評買家的名字，收件地址，郵箱等個人信息
-- A list of any prohibited reviews you obtained. Please provide inactive and? active review IDs or review links of those reviews. Review ID example: RVBTR9XXXXMM. Review link example:?
https://www.amazon.com/gp/cust ... XXMM.
這個說明共刷了7單，其中2單被cancel，實際S單5單，只上了rating，所以沒有review link
-- Documentation such as emails or receipts from any such third party confirming that you used their service.
這個就是準備充值交易記錄，可以說已經(jīng)在附件上傳了
-- A detailed plan that explains how you will prevent customer reviews manipulation in the future.
措施是最重要的，分段寫，表決心一定要堅決且細節(jié)。要告訴亞馬遜我們已經(jīng)學習了全部的亞馬遜政策，哪些行為是完全禁止的（"Customer product reviews policy"里面有，列出來），另外公司也建立了相應的監(jiān)管，懲罰制度，確保每個員工都熟知并遵守亞馬遜政策；公司的重心會放在優(yōu)化產(chǎn)品上，尊重并重視每一位顧客的真實反饋，不會干擾顧客，只會努力優(yōu)化產(chǎn)品，提供更好的產(chǎn)品和服務給亞馬遜顧客，等等。
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措施的話可以參考這個模板，有一個思路參考，切忌用模板，模板可以指明一個思路，根據(jù)自己真實情況去寫，