社區(qū) 發(fā)現(xiàn) Amazon 品牌備案多次被拒,白名單多次被拒,終于落...
品牌備案多次被拒,白名單多次被拒,終于落地
1.最初開(kāi)始品牌備案是拿到了品牌注冊(cè)的受理回執(zhí),提供了注冊(cè)時(shí)的產(chǎn)品圖片,鏈接,提交注冊(cè)。
得到了第一版回復(fù):
- Why is this happening As a part of the enrollment process, a detailed investigation was conducted based on the (i) information available in our internal systems and (ii) information and documents provided by you. After carefully reviewing the information and documents, we have concluded that the documentation you provided was incomplete or did not satisfy the requirements to confirm brand association or ownership.
2.第二版就更換了產(chǎn)品圖片,做了卡紙,外包裝袋,提交,得到了第二版回復(fù):
- We are unable to approve your application at this time due to the following reason:The product images provided in your application do not display your brand name permanently affixed to the product. Provide images that display physical products with your brand name. Computer generated images are not accepted.
3.隨后的三四五六七八得到了同樣于第一版本的回復(fù)。此處懷疑是機(jī)器人回復(fù)了,因?yàn)槊恳话姹径纪瑯印?/span>
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4.到了這一步,只能走下一步了,白名單。當(dāng)然了這一步,需要一個(gè)上傳模板報(bào)錯(cuò)5665,這一步很簡(jiǎn)單,用品牌名上傳產(chǎn)品,基本上就不會(huì)出錯(cuò)。Hello from Amazon Selling Partner Support,
We understand that your concern is regarding error 5665, let me help you with that
We understand your concern and please know that we are here to support you and address any concerns you may have
We have completed our review and concluded that your brand does not meet our criteria for approval.
In the images you have provided, we do not see sufficient proof that the branding is permanently affixed to the product or packaging, per the Brand Name Policy. In future, if you want to request another review, we require new images that show the 品牌名 is permanently affixed to the product or packaging.
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5.大概從此刻開(kāi)始,命運(yùn)的齒輪開(kāi)始飛轉(zhuǎn),連開(kāi)了5個(gè)白名單case,詢問(wèn)客服得出來(lái)兩種情況
- 您在商品和/或包裝上粘貼品牌或缺少品牌標(biāo)識(shí)無(wú)法充分區(qū)分您商品與不屬于您品牌的其他類(lèi)似商品。 此外,我們認(rèn)為這些商品是通用品牌,因?yàn)槠渌放苾?nèi)容提供了相同的商品和/或包裝圖片。 該商品或其包裝上顯示的品牌標(biāo)識(shí)或其他識(shí)別標(biāo)志必須能夠?qū)⒃撋唐放c不屬于該品牌的類(lèi)似商品區(qū)分開(kāi)來(lái)。 您仍可發(fā)布您之前嘗試創(chuàng)建的 ASIN,但品牌名稱(chēng)需要使用“Generic”,或已批準(zhǔn)使用的品牌名稱(chēng)。
- 在您提供的圖像中,我們沒(méi)有看到足夠的證據(jù)證明根據(jù)品牌名稱(chēng)政策,品牌永久貼在產(chǎn)品或包裝上
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6.詢問(wèn)了這里面的問(wèn)題情況得出的結(jié)論:
1.產(chǎn)品多角度拍照
2.產(chǎn)品外包裝字體假如說(shuō)跟內(nèi)包裝不一致,僅提供一種
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7.在了解這樣的需求下,對(duì)產(chǎn)品多角度拍照,去掉了外包裝跟產(chǎn)品內(nèi)包裝品牌名字體不一致的情況,同步在備案步驟中供應(yīng)商合同同步了中英文模板,營(yíng)業(yè)執(zhí)照,法人身份證正反面。
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終于終于,在剛剛收到了郵件(持續(xù)了兩周):
Congratulations! Your Brand Registry application for 品牌名 has been approved.
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寫(xiě)帖子的目的是為了讓更多遇到相同備案多次被拒絕的同行可以找到方法去應(yīng)對(duì)問(wèn)題,共勉。
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12 個(gè)回復(fù)
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贊同來(lái)自: 黃油多多菠蘿包 、 摸魚(yú)佬逛論壇