社區(qū) 發(fā)現(xiàn) Amazon 哪一種是最佳的亞馬遜SEARCH TER...
哪一種是最佳的亞馬遜SEARCH TERM填寫?
Monkey Boots
monkey boots for men
ladies monkey boots
monkey boots original
monkey boots women
monkey boots 1970
關(guān)于填寫的方法,
1-是像這樣,每個關(guān)鍵詞用逗號隔開,(詞+逗號+空格+詞)
Monkey Boots, monkey boots for men, ladies monkey boots, monkey boots original, monkey boots women, monkey boots 1970
2-是像這樣,每個關(guān)鍵詞組的單詞用原形,不要復(fù)數(shù),每個關(guān)鍵詞組之間用一個空格隔開,(詞+空格+詞)
Monkey Boot monkey boot for man lady monkey boot monkey boot original monkey boot woman monkey boot 1970
3-還是像這樣,去掉重復(fù)的單詞,不要按英文語言習(xí)慣排序,不要改動單復(fù)數(shù),
Monkey Boots men ladies original women 1970
4-(關(guān)鍵詞推薦寫法。每行關(guān)鍵詞采用定語+定語+定語+......+中心詞的寫法(例如:以繩燈為例,LED Christmas party indoor outdoor waterproof copper wire starry string lights),不要用逗號隔開,這樣能最大程度的檢索你的產(chǎn)品。不需要重復(fù)關(guān)鍵詞,這樣不會增加被檢索到的幾率。)要原形單數(shù)填寫,而且要用正常的英文語言習(xí)慣排序后,去掉重復(fù)的詞,
man lady original women 1970 Monkey Boot
5-還是像這樣,***- man lady original women 1970 Monkey Boot,這么多詞里面,你最想優(yōu)化的是哪兩個單詞,或者三個單詞,選取其中的兩到三個,寫一行,下一行同理,可以添加到兩個詞或三個詞,最后一行可以選擇堆砌的。比如Monkey Boot,是我最想優(yōu)化的,第一行就寫這個就行了。
第一行方案:Monkey Boot
第二行方案:man original 1970
第三行方案:lady
第四行方案:(若關(guān)鍵詞數(shù)量太少的話,那就只能空著,或是再去找找一些相關(guān)詞來,把這一行填了。)
第五行方案:man lady original women 1970 Monkey Boot
以上五種,哪一種是最佳的亞馬遜SEARCH TERM填寫?
29 個回復(fù)
JamesLiu - 我是跨境小哥哥
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要參照賣家后臺官方的說法了,亞馬遜后臺真的很強(qiáng)大,實(shí)際上這個ST就是LISTING的搜索補(bǔ)充。
Here are some best practices for providing keywords:
Don't provide inaccurate, misleading, or irrelevant information?such as competitor product, brand or author name, wrong gender, etc. Providing misleading or irrelevant information is against Amazon policy; your listing will be removed and your seller account will be suspended. Moreover, your product might end up in a wrong browse node and your sales might get affected.
Don't provide excessively long content.?Respect the limits that are set for different fields. Providing overly long content can violate Amazon selling policy. For more information, see?Prohibited Seller Activities and Actions.
Don't provide redundant information?that is already captured in other fields such as title, author, product description, bullet points, brand, etc. It won't improve your product placement in search results.
When entering several words as a search term, put them in the most logical order.?A customer is more likely to search for big stuffed teddy bears than for teddy stuffed bears.
Use a single space to separate keywords.?No commas, semicolons, carets are required.
Don't include statements that are only temporarily true,?e.g., "new," "on sale," "available now".
Don't include subjective claims?such as amazing, good quality, etc., as most customers don’t use subjective terms in their queries.
Don't include common misspellings?of the product name. Amazon's search engine compensates for common customer misspellings and also offers corrective suggestions.
Don't provide variants of spacing, punctuation, capitalization, and pluralization?("80GB" and "80 GB", "computer" and "computers", etc.). Our search engine automatically includes different case forms, word forms, and spelling variants for searching.
Don't include terms that are abusive or offensive?in nature.
Abbreviations, alternate names, topic (for books etc.), and key character (for books, movies etc.)?could be included as keywords.
Here are some examples of bad keywords: